At the Bloomberg Green Festival, Amazon’s sustainability chief Kara Hurst emphasized the urgency of committing to carbon reduction, even without a clear plan. Highlighting the tech giant’s Climate Pledge, which aims for carbon neutrality by 2040, Hurst acknowledged that achieving this goal requires both known strategies and innovative partnerships. Amazon's efforts include integrating electric vehicles into its delivery fleet and supporting clean technologies in various industries. Despite a 3% reduction in carbon emissions in 2023, Amazon’s total emissions have risen by 34% since 2019, underscoring the need for immediate and decisive action.