Latest Trends and Insights in Real Estate Technology

Curated daily by our industry experts. Stay informed on how tech is shaping the real estate industry with these important headlines.

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  • A Proper Domain Name is Valuable Real Estate

    CRETECH

    A website is a major step in creating brand awareness and visibility. It establishes your identity for search engines, sure, but it’s much more important for creating both clients and potential partnerships. What people don’t often know is how critical choosing a proper domain name can be when it comes to carving out your own bit of digital real estate. And whether you like it or not, the moment you choose your domain name is the moment your customers start associating your domain to your real n…

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  • Ascendix: A Commercial Real Estate CRM Solution

    CRETECH

    Ascendix Technologies is a legacy provider piloting a rocket ship to success for those in the field of commercial real estate. Having revamped their image and their products, they no longer limit themselves to merely large and enterprise customers; instead, they’re creating a platform for everyone to use! https://www.youtube.com/watch?v=q1TMWEgGTUk Ascendix has made even more considerable changes to their offerings, now providing professionals CRE and CRM, customized on both Dynamics and Salesfo…

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  • Cyber Security: Protecting Your Investments

    CRETECH

    Data breaches are more and more common in today’s technological world, and the more we invest in cloud storage and mobile access the more we leave every company, large or small, vulnerable; just ask Target, Home Depot, or JP Morgan. It may seem that the real estate industry wouldn’t be an attractive target to cyber criminals, however, with a growing reliance on creating, storing, and sharing personal and sensitive information, all in the digital sphere, we’re opening ourselves up to risks that w…

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  • Reonomy: The Validated Commercial Real Estate Property Information You Need

    CRETECH

    Public sources. Red tape. Yuck. While it can be difficult enough to compile all of the specific information about a property, or set of properties, that you need as a commercial real estate professional, insuring that this information is accurate and up-to-date is a whole different ballgame. Reonomy, a research and data startup based in New York, is out to simplify the tedious and time-consuming due diligence process that often ensues when it comes to analyzing specific properties or groups of …

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  • Develop a Base of Operations with Basecamp

    CRETECH

    When you’re a real estate agent that’s doing it all on your own, it can be difficult, and downright frustrating, to stay organized. That’s especially true when it comes to transaction management. Thankfully, technology is here to help you out by offering you a personal digital assistant called, Basecamp. Arguably one of the best project management tools around, Basecamp makes managing real estate transactions considerably more efficient by giving you all-around control for every aspect of a proj…

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  • Creating a Real Estate Newsletter using MailChimp

    CRETECH

    If you’re even remotely successful as a real estate agent, you’ve probably figured out that you need to be as engaging as possible when it comes to your target audience. However, if you’re still spending hours stuffing envelopes and wasting money on expensive postage, you haven’t come around to technology in 2015. It’s time to get that yucky stamp taste out of your mouth—it’s time to use MailChimp. MailChimp is a web-based email marketing service that helps you design your email newsletters, int…

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  • Home Automation: No Longer a Future Technology

    CRETECH

    This may shock you, but there was a time when we couldn’t pick a smartphone and order pizza, a movie, and a month’s worse of new razors. But today, technologies are not only gaining momentum in our everyday lives, they’re invading our homes. The age of automation is changing the way we do things. It helps us with our laundry, it controls our heat and air; it even tells us if we’ve left the water running or a door unlocked. That’s why Google has been so quick to snatch up growing companies like N…

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  • Crowdfunding and Commercial Real Estate

    CRETECH

    Just a few years ago, aspiring video game companies, tech startups, and indie bands were using crowdfunding sites in the hope that they’d get just enough money to keep the lights on. In 2014, however, popular crowdfunding platforms like Kickstarter, Crowdfunder, and Indiegogo collectively raised more than $5 billion dollars. Now, crowdfunding has hit the real estate scene in a big, big way. Sites like Fundrise are proving their worth each day. And while it could be argued that crowdfunding in th…

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  • 3-D Modeling is Changing Real Estate

    CRETECH

    Just like crowdfunding is changing the way we invest, so too has 3-D modeling changed the landscape of real estate. Using advanced modeling software and 3-D printers, developers and investors now have the ability to view a scaled-down version of a layout before a contractor starts working. This not only lowers construction costs by a considerable amount, investors from around the world can potentially strong getting involved in projects long before the first shovel of dirt tills the soil. But th…

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  • 7 Real Estate Apps You Need in 2015

    CRETECH

    Kicking off a new year usually results in a lot of fanfare and a few personal resolutions that few of us actually follow through on. But it doesn’t have to be so when it comes to developing your business in 2015. Using these seven apps, compatible with both iOS and Android, you’ll not only rule technology and be one step ahead of the game, your competitors will never be able to keep up. 1. Nest Recently purchased by Google, Nest offers a wide range of home security and helpful features that make…

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